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Illustrated posters and packaging design for Artificial, a custom toy brand from the USA specializing in monstrous, retro-styled action figures. Concept and illustration by Alvaro León, inspired by classic 80s toy aesthetics.

ARTIFICIAL

Born in a mad lab and raised on Saturday morning chaos. Artificial brings back the wild spirit of 80s action toys. Illustrated posters and creature-packed packaging forged for collectors who never grew up.

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Artificial

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Concept Artist, Illustrator

Artificial is a custom toy company from the U.S. that revives the wild, fearless spirit of 80s action figures, where neon plastic met monster genetics and imagination ruled the shelves.

As a concept artist and illustrator, I collaborated with the brand to expand their universe through illustrated posters for their original character line and exclusive collectible packaging artwork. The goal was to capture the chaotic, tongue-in-cheek energy of Saturday-morning toy commercials while giving each piece a contemporary artistic edge.

Artificial celebrates a culture where toys weren’t just collectibles, they were mythologies molded in plastic. My contribution helped forge that bridge between nostalgia and reinvention, keeping the retro heartbeat alive in a new generation of collectors.

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